Airbrush Studio Tutorial

Airbrush Online Editor Tutorial

Airbrush Mobile Tutorial


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="800" height="450" src="https://blog.airbrush.com/wp-content/uploads/2026/06/Cover-photo-How-to-use-Relight.jpg" alt="Cover photo - How to use Relight" class="wp-image-264386" srcset="https://blog.airbrush.com/wp-content/uploads/2026/06/Cover-photo-How-to-use-Relight.jpg 800w, https://blog.airbrush.com/wp-content/uploads/2026/06/Cover-photo-How-to-use-Relight-768x432.jpg 768w" sizes="auto, (max-width: 800px) 100vw, 800px" /></figure>



<p class="wp-block-paragraph">In today’s tutorial, the <strong>Airbrush</strong> team is going to reveal the biggest secret for a good picture: lighting! Lights are essential in photography, they bring warmth to the picture and highlight the features of the subject. There are so many different types of lights such as natural lights, studio lights, back light, diffused light, and so on&#8230; all of these sound overwhelming when you&#8217;re beginning photography. But don’t worry anymore, <strong>Airbrush</strong> has you covered with the <strong>Relight</strong> tool. If you want to fix colored lighting and restore natural photo colors, you can use <a href="https://airbrush.com/auto-color-correction" target="_blank" rel="noopener">AI Auto Color Correction</a> in the <a href="https://airbrush.com/ai-photo-editor" target="_blank" rel="noopener">online photo editor.</a></p>



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<h2 class="wp-block-heading"><strong>Using Relight&nbsp;</strong></h2>



<p class="wp-block-paragraph">Let&#8217;s be real — not everyone has a professional lighting kit, a studio, or perfect golden hour timing. Maybe you took a selfie in bad overhead lighting, or that candid shot came out too dark. That&#8217;s where Relight comes in.</p>



<p class="wp-block-paragraph">Think of it as your personal lighting studio, right inside the <strong>Airbrush app</strong>. Instead of expensive equipment or complicated editing software, you get one-tap presets that transform flat, poorly lit photos into images with professional-looking light&nbsp;<a href="https://www.manilatimes.net/2026/06/03/tmt-newswire/globenewswire/airbrush-introduces-ai-relight-feature-for-camera-inspired-photo-lighting-effects/2358022" target="_blank" rel="noreferrer noopener"></a>.</p>



<p class="wp-block-paragraph">Here&#8217;s how to use it:</p>



<p class="wp-block-paragraph"><strong>Step 1:</strong>&nbsp;Open the AirBrush app and upload your photo.</p>



<p class="wp-block-paragraph"><strong>Step 2:</strong>&nbsp;Go to the &#8220;Edit&#8221; menu and tap the&nbsp;<strong>Relight</strong>&nbsp;icon (represented by a spotlight).</p>



<p class="wp-block-paragraph"><strong>Step 3:</strong>&nbsp;Browse through the preset options — Flash, Sunsoft, G7X, Even Light, DeGlare, Window, Neon, and more. Tap any preset to apply it instantly.</p>



<p class="wp-block-paragraph"><strong>Step 4:</strong>&nbsp;Adjust the intensity by dragging the slider left or right. Once you&#8217;re happy with the result, save your photo.</p>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image"><img loading="lazy" decoding="async" width="350" height="724" data-id="264419" src="https://blog.airbrush.com/wp-content/uploads/2026/06/Airbrush-App-Screenshot-EN-relight-tool.jpg" alt="Airbrush App Screenshot EN - relight tool" class="wp-image-264419"/></figure>



<figure class="wp-block-image"><img loading="lazy" decoding="async" width="350" height="724" data-id="264411" src="https://blog.airbrush.com/wp-content/uploads/2026/06/Airbrush-App-Screenshot-EN-relight-tool-result.jpg" alt="Airbrush App Screenshot EN - relight tool result" class="wp-image-264411"/></figure>
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<p class="wp-block-paragraph">The Relight tool works great on portrait photos, but feel free to experiment with other subjects too. If your subject is too far away, the effect may be less noticeable.</p>



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<h2 class="wp-block-heading">Relight &amp; Flash effects</h2>



<p class="wp-block-paragraph">Want to add the pop of a camera flash?&nbsp;<strong>Flash</strong>&nbsp;adds a classic flash effect that brightens your subject and adds contrast.&nbsp;<strong>G7X</strong>&nbsp;mimics the look of photos taken with a G7X camera, giving a clean, slightly cool flash aesthetic.&nbsp;<strong>Flashnight</strong>&nbsp;is ideal for low-light scenes, recreating the look of a night shot with flash. Use these to bring energy, sharpness, and a trendy candid feel to your photos.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="500" height="500" src="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-flash-effect.jpg" alt="how to relight - flash effect" class="wp-image-264403" srcset="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-flash-effect.jpg 500w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-flash-effect-350x350.jpg 350w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-flash-effect-120x120.jpg 120w" sizes="auto, (max-width: 500px) 100vw, 500px" /></figure>



<h2 class="wp-block-heading">Relight &amp; Soft natural light</h2>



<p class="wp-block-paragraph">For a gentle, flattering look, try&nbsp;<strong>Sunsoft</strong>&nbsp;— it creates photos with soft, diffused light that feels natural and airy. Another great option is&nbsp;<strong>Even Light</strong>, which smooths out harsh shadows and provides balanced illumination across your subject. These are perfect for daytime portraits, skincare shots, or any photo where you want a calm, radiant vibe.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="500" height="500" src="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-sunsoft-effect.jpg" alt="how to relight - sunsoft effect" class="wp-image-264395" srcset="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-sunsoft-effect.jpg 500w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-sunsoft-effect-350x350.jpg 350w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-sunsoft-effect-120x120.jpg 120w" sizes="auto, (max-width: 500px) 100vw, 500px" /></figure>



<h2 class="wp-block-heading">Relight &amp; the Golden hour</h2>



<p class="wp-block-paragraph">One of the most well known sources of natural light in photography is the golden hour. However, you can&#8217;t always take pictures at that perfect time. Thankfully, with the Relight tool, you can now achieve similar warm, glowing lighting using presets like&nbsp;<strong>Window</strong>&nbsp;(which mimics soft natural light coming through a window) or&nbsp;<strong>Backlight</strong>&nbsp;(which adds a warm glow from behind your subject).&nbsp; Another great option is <strong>Blue Hour</strong>, which gives a cooler, twilight version of golden hour — perfect for moody evening shots.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="500" height="500" src="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-window-effect-1.jpg" alt="how to relight - window effect" class="wp-image-264435" srcset="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-window-effect-1.jpg 500w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-window-effect-1-350x350.jpg 350w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-window-effect-1-120x120.jpg 120w" sizes="auto, (max-width: 500px) 100vw, 500px" /></figure>



<h2 class="wp-block-heading">Relight &amp; Black and White&nbsp;</h2>



<p class="wp-block-paragraph">Black and white portraits are amazing and bring a lot of emotion to the picture. However, bad lighting can make the photograph too dark and difficult to read. With the Relight effect, use presets like&nbsp;<strong>Studio Pro 1–3</strong>&nbsp;to add the perfect amount of illumination. In black and white photography, shadows and highlights do all the storytelling — so getting the light right beforehand is even more important than with color photos.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="500" height="500" src="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-Studio-Pro-effect.jpg" alt="how to relight - Studio Pro effect" class="wp-image-264443" srcset="https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-Studio-Pro-effect.jpg 500w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-Studio-Pro-effect-350x350.jpg 350w, https://blog.airbrush.com/wp-content/uploads/2026/06/how-to-relight-Studio-Pro-effect-120x120.jpg 120w" sizes="auto, (max-width: 500px) 100vw, 500px" /></figure>



<h2 class="wp-block-heading">Conclusion</h2>



<p class="wp-block-paragraph">Lighting can make or break a photo, but with Airbrush&#8217;s Relight tool, you have everything you need in one place. Whether you want soft natural light, a bold flash effect, golden hour warmth, or dramatic black and white tones, there&#8217;s a preset for every mood and style. The best part? You can experiment with trending filters like Sunsoft, G7X, and Flash without any professional equipment — just your phone and the AirBrush app.</p>



<p class="wp-block-paragraph">You haven&#8217;t tried this feature yet? Don&#8217;t wait anymore, take a selfie, and head to the Airbrush app! Send us the results on Instagram at @AirbrushOfficial and use the hashtag #AirbrushApp for a chance to get featured!</p>



<p class="wp-block-paragraph">You haven’t tried this feature yet? Don’t wait anymore, take a selfie, and head to the <strong>Airbrush </strong>app! Send us the results on Instagram at <a href="https://www.instagram.com/airbrushofficial/" target="_blank" rel="noreferrer noopener">@AirbrushOfficial</a> and use the hashtag <a href="https://www.instagram.com/explore/tags/airbrushapp/" target="_blank" rel="noreferrer noopener">#AirbrushApp</a> for a chance to get featured!</p>



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<p class="wp-block-paragraph"></p>


How to use: Relight in Airbrush App

Bring your ideas to life, one frame at a time.


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="800" height="450" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-162437.jpeg" alt="Improve Social Media Presence Using Enhance Video Quality Tools" class="wp-image-238652" srcset="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-162437.jpeg 800w, https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-162437-768x432.jpeg 768w" sizes="auto, (max-width: 800px) 100vw, 800px" /></figure>



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<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Enhance Video Now</a></div>
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<p class="wp-block-paragraph">Whether you&#8217;re a content creator or own a brand, developing a strong social media presence is vital. With millions of people across the country (and around the globe!) accessing social media on a daily basis, it is no longer just about the number of followers you have, but also the quality of content you create that can impact your online presence. And this includes your video quality as well, which is why enhance video quality tools are a boon these days!</p>



<h2 class="wp-block-heading">Quality Videos for a Strong Social Media Presence</h2>



<p class="wp-block-paragraph">When it comes to promoting your page or business online, high-quality videos play a critical role, as they help exhibit your value to your existing and potential customers or followers.</p>



<h3 class="wp-block-heading">First Impressions Last</h3>



<p class="wp-block-paragraph">The phrase &#8220;first impression is the best impression&#8221; is completely true for social media presence and marketing. As you know, people scroll through hundreds of videos every day, and you merely get a few seconds to engage them with your videos. This is where the quality of your videos come into play; with perfectly enhanced videos as preview, you can capture social media users&#8217; interests right from the beginning.</p>



<h3 class="wp-block-heading">Captivate People</h3>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="500" height="750" data-id="238601" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-154830.jpeg" alt="enhance video quality " class="wp-image-238601"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238593" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-153309.jpeg" alt="enhance video quality " class="wp-image-238593"/></figure>
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<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Enhance Video</a></div>
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<p class="wp-block-paragraph">Video editing and viewer engagement go hand-in-hand. How? A well-produced, upscaled, sharpened, colour corrected, resized, and professional-looking video, enhancing a catchy script, will have viewers glued to the screen, thereby increasing engagement.</p>



<h3 class="wp-block-heading">Look Credible and Professional</h3>



<p class="wp-block-paragraph"><a href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Enhance video quality </a>tools, with advanced features, to improve the credibility of your brand or page. It is the quality visual experience your viewers receive that conveys them that you and your brand are credible, and there has been a significant amount of effort invested in making the videos to achieve the same. Not to mention, high resolution videos ooze professionalism!</p>



<h3 class="wp-block-heading">Search Engine Ranking</h3>



<p class="wp-block-paragraph">When you bring your story to life with a video editing software, improving video colour, resolution, and what not, search engines start loving your content. As a result, your videos get ranked higher in search results, shining the spotlight on you or your brand, and thereby helping you attain the outcome you desire.</p>



<p class="wp-block-paragraph">And don&#8217;t forget, when people see well-made, well-editing, Enhance Video Quality on social media, they are more likely to share them with their peers, across multiple social media platforms. Thus, a video quality enhancer can help bring in organic traffic to your page.</p>



<h2 class="wp-block-heading">AI Video Enhancer to Enhance Video Quality</h2>



<p class="wp-block-paragraph">Let&#8217;s say you have come up with a pretty good storyline for your next content, one that you know will keep your followers engaged, and will attract new people to your page. You go ahead and shoot an entertaining video, and everything falls in place, only to realise that the quality of your video is not high resolution.</p>



<p class="wp-block-paragraph">Now, instead of reshooting an already perfectly executed video, what you can do is use the best online AI video enhancer to attain the video quality you desire.</p>



<p class="wp-block-paragraph">AirBrush offers an amazing AI video quality enhancer tool to effortlessly increase the quality of your videos online.</p>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238608" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-154824.jpeg" alt="enhance video quality " class="wp-image-238608"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="433" height="649" data-id="238615" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-155129.jpeg" alt="enhance video quality" class="wp-image-238615"/></figure>
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<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Enhance Video</a></div>
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<p class="wp-block-paragraph">With this tool, you can convert your low-quality videos to 4K format, and make a lot more enhancements wherever you feel necessary.</p>



<h3 class="wp-block-heading">Improve Blurry Videos</h3>



<p class="wp-block-paragraph">Whether it is an old blurry video, or a more recent one, this video editor enables you to increase the video quality of any blur video online. Use AirBrush to make your video clearer and vivid, adding stunning details, and convert low-quality videos to high-quality footages using enhance Video Quality tools.</p>



<p class="wp-block-paragraph">&nbsp;With this simple yet effective video enhancement feature, your old memories will now feel more present, fresh, and vibrant!</p>



<h3 class="wp-block-heading">Brighten Dark Videos</h3>



<p class="wp-block-paragraph">One of the most commonly faced issues with creating video content is low brightness. Even if you have the right lighting equipment, or manage to shoot your videos in broad daylight, you might want your clippings to have that professional touch every now and then.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="640" height="670" src="https://blog.airbrush.com/wp-content/uploads/2024/07/AI-Enhanced-Videos.jpg" alt="video enhancer" class="wp-image-238629"/></figure>



<p class="wp-block-paragraph">With AirBrush&#8217;s <a href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">AI video upscaler</a>, you can add brightness, saturation, and sharpness to your otherwise dull, dark, and grainy videos with just a few clicks these AI Enhance Video Quality are very easy to use.</p>



<p class="wp-block-paragraph">Improve video quality by reducing noise, sharpen videos, and make your videos much clearer by balancing different aspects like shadows, vibrance, highlights, and more.</p>



<p class="wp-block-paragraph">More importantly, you don&#8217;t have to be a professional video editor to do all these!</p>



<h3 class="wp-block-heading">Enhance Your Videos</h3>



<p class="wp-block-paragraph">The AirBrush video enhancer online comes with a wide array of features, including colour adjustments and one-click filters. These not only help improve your video resolution but also enable you to create a high-quality masterpiece. With automated upscaling from this online video enhancer, you wouldn&#8217;t have to spend more than you can handle on a professional video editor.</p>



<h3 class="wp-block-heading">Streamlined Editing</h3>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="640" height="670" src="https://blog.airbrush.com/wp-content/uploads/2024/07/Precision-Upgrades.jpg" alt="video enhancer" class="wp-image-238622"/></figure>



<p class="wp-block-paragraph">With this online video enhancing tool, your video editing efforts become streamlined, saving you a lot of time, delivering consistent results, and improving your social media presence.</p>



<p class="wp-block-paragraph">The advanced AI-enhanced features automatically enhance common aspects of your videos, like saturation, contrast, brightness, etc., so you don&#8217;t have to adjust everything manually. This helps improve your productivity, while transforming your low resolution videos into high quality ones in no time.</p>



<p class="wp-block-paragraph">Whether you&#8217;re looking to make professional quality business or brand videos, create online content, or revive the quality of your old videos, AirBrush is an extraordinary tool to rely on.</p>



<h2 class="wp-block-heading">Highlights</h2>



<ul class="wp-block-list">
<li>AI enhanced videos</li>



<li>Automated video upscaling</li>



<li>Face retouching</li>



<li>Video quality enhancement</li>



<li>Remove distractions</li>



<li>Precision upgrades</li>



<li>One-click filters</li>



<li>Consistent results</li>



<li>Improved video clarity</li>



<li>Supports all popular formats of videos</li>
</ul>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Enhance Video</a></div>
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<h2 class="wp-block-heading">AirBrush Video Enhancer</h2>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238638" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240712-162237.jpeg" alt="enhance video quality tools" class="wp-image-238638"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238645" src="https://blog.airbrush.com/wp-content/uploads/2024/07/alexandre-debieve-jeMLxpK4QOg-unsplash.jpg" alt="enhance video quality tools " class="wp-image-238645"/></figure>
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<p class="wp-block-paragraph">If this easy-to-use online video enhancer tool interests you, here are a few important things to know:</p>



<ul class="wp-block-list">
<li>AirBrush video AI enhancer can be used for free to edit short videos (up to 3 seconds). However, to gain access to all the features the tool has to offer, like filters, advanced AI and <a href="https://airbrush.com/retouch" target="_blank" rel="noopener">photo retouching</a> tools, etc., you need an AirBrush Premium subscription.</li>



<li>AirBrush video enhancer supports almost all common video file formats.</li>



<li>While AirBrush allows batch editing of photos, the AI <a href="https://airbrush.com/image-enhancer" target="_blank" rel="noopener">photo enhancer</a>, and for videos, however, enables you to edit or enhance only one video at a time.</li>



<li>More importantly, with AirBrush AI video enhancer your original video file will remain untouched, as the tool uses only a copy of your video to enhance. </li>
</ul>



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<p class="wp-block-paragraph"></p>


Improve Social Media Presence Using Enhance Video Quality Tools


<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="800" height="450" src="https://blog.airbrush.com/wp-content/uploads/2024/07/20240718-110405.jpeg" alt="Enhance Your Marketing Strategy with High Video Resolution" class="wp-image-238959" srcset="https://blog.airbrush.com/wp-content/uploads/2024/07/20240718-110405.jpeg 800w, https://blog.airbrush.com/wp-content/uploads/2024/07/20240718-110405-768x432.jpeg 768w" sizes="auto, (max-width: 800px) 100vw, 800px" /></figure>



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<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Video Enhancer</a></div>
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<h2 class="wp-block-heading">Video Resolution and Marketing</h2>



<p class="wp-block-paragraph">Finding effective ways to promote your brand, products, and/or services is a constant challenge faced by business owners everywhere. With consumers spending more time online, for pretty much everything, using just pictures and written content for marketing cannot be deemed effective.</p>



<p class="wp-block-paragraph">You need high video resolution content; and not your regular standard definition videos, but high definition, higher resolution HD videos that you know will capture your audience&#8217;s attention.</p>



<p class="wp-block-paragraph">High video resolution is one of the most crucial aspects of producing good quality marketing videos. This piece has all the vital information you need to take your marketing strategy to the next level with high video resolution.</p>



<h2 class="wp-block-heading">Benefits of HD Resolution Videos for Your Business</h2>



<p class="wp-block-paragraph">The impact and importance of video marketing for a business is well-known. The introduction of newer technologies and techniques to deliver best video quality has only increased the use of digital videos for marketing purposes.</p>



<p class="wp-block-paragraph">The sense of real existence people experience from watching a video is what turns them into customers, and the resolution of a video plays a pivotal role in achieving this.</p>



<p class="wp-block-paragraph">Here are a few things your business can achieve with high resolution videos:</p>



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<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">AI Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">Increased Website Visitors</h2>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238889" src="https://blog.airbrush.com/wp-content/uploads/2024/07/before2.jpeg" alt="Video Resolution and Marketing" class="wp-image-238889"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="500" height="750" data-id="238896" src="https://blog.airbrush.com/wp-content/uploads/2024/07/after2.jpeg" alt="Video Resolution and Marketing" class="wp-image-238896"/></figure>
</figure>



<p class="wp-block-paragraph">Of course, the very first step to making sales is to make people aware of your brand, products, and/or services, and video marketing is one of the most successful strategies you can use for the same.</p>



<p class="wp-block-paragraph">Whether you wish to make straightforward product description videos, how-to videos, or any other type of video content, understand that what really attracts visitors to your website is the right and high video resolution.</p>



<p class="wp-block-paragraph">High quality videos also enable brands to build trust among their potential customers.</p>



<h2 class="wp-block-heading">High Conversion Rate</h2>



<p class="wp-block-paragraph">What happens you draw people to your website with high-quality videos? Yes, the obvious next step is to make them want to invest in your product or service, which again can be done using an awesome high resolution video.</p>



<p class="wp-block-paragraph">Having a high-quality video on your homepage or product landing page results in high conversion rates, helping visitors with their decision-making process.</p>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">Improved Social Media Presence</h2>



<p class="wp-block-paragraph">With social media on the throne, you need to find different ways to improve your brand&#8217;s social media presence, and high resolution video content can be your saviour on that front as well.</p>



<p class="wp-block-paragraph">From YouTube videos to Instagram reels and everything in between, videos with the best resolution, customised for different social media platforms, can make your brand shine brighter to your target audience.</p>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="565" height="750" data-id="238945" src="https://blog.airbrush.com/wp-content/uploads/2024/07/before4.jpeg" alt="Video Resolution and Marketing" class="wp-image-238945"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="565" height="750" data-id="238952" src="https://blog.airbrush.com/wp-content/uploads/2024/07/after4.jpeg" alt="Video Resolution and Marketing" class="wp-image-238952"/></figure>
</figure>



<p class="wp-block-paragraph">Keeping these in mind, it is time that you invest in a video quality enhancer to upscale videos of your brand, products, and/or services to gain these benefits, and more.</p>



<h2 class="wp-block-heading">Types of Video Resolution</h2>



<p class="wp-block-paragraph">&nbsp;If you&#8217;re a new video creator, or would like some brushing up on the topic, this guide to video resolution is for you:</p>



<ul class="wp-block-list">
<li>Standard Definition (SD): With 640 x 480 pixels, SD was one of the earlier digital video formats. Not widely used these days due to the use of devices with better screen resolution, SD videos do not deliver the best quality output.</li>



<li>High Definition (HD): Considered the lowest resolution these days, HD videos have 1280 x 720 pixels.</li>



<li>Full High Definition (Full HD): When you see a video file named 1080p, it is a full HD video with 1920 x 1080 p resolution. This is currently the common resolution in which videos are produced for marketing, and also the standard resolution in mobile phones.</li>



<li>Quad High Definition (QHD): Widely known as 2K resolution, QHD videos typically have 2048 x 1080 pixels or 2560 x 1440 pixels. This resolution makes video editing easy, without losing the frame rate or quality of the video.</li>



<li>Ultra High Definition (UHD): Also called 4K resolution, the number of pixels in UHD videos are 3840 x 2160, which makes the video frame clearer, and delivers excellent quality videos.</li>



<li>8K: Videos with 8K resolution have 7680 x 4320 pixels, which is the highest video resolution you can have. With this resolution, you can create amazing effects in your videos, making them more attractive and professional-looking than with any lower resolution formats.</li>
</ul>



<h2 class="wp-block-heading">AI Video Enhancer for High Video Resolution</h2>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="750" height="500" data-id="238938" src="https://blog.airbrush.com/wp-content/uploads/2024/07/before1-2.jpeg" alt="High Video Resolution" class="wp-image-238938"/></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="750" height="500" data-id="238924" src="https://blog.airbrush.com/wp-content/uploads/2024/07/after1.jpeg" alt="High Video Resolution" class="wp-image-238924"/></figure>
</figure>



<p class="wp-block-paragraph">If videos make a significant part of your brand&#8217;s marketing campaign, or you wish to steer your marketing strategy toward video marketing, you need to work with a video quality enhancer.</p>



<p class="wp-block-paragraph">AirBrush is a leading, highly used and recommended <a href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noreferrer noopener">video enhancer</a> that helps upscale videos by working on different factors like aspect ratio, resolution, file size, and more.</p>



<h2 class="wp-block-heading">Use AI to Upscale Videos</h2>



<p class="wp-block-paragraph">With AirBrush, you get access to industry-leading AI technology to<a href="https://airbrush.com/blog/video-upscale" target="_blank" rel="noreferrer noopener"> upscale</a> the videos you creating for your marketing campaign. The AI video enhancer enhances the resolution of your videos with ease, while also helping make blurred videos clear, so you don&#8217;t have to spend more resources reshooting an existing or old video.</p>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-white-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noopener">AI Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">No More Dark Videos</h2>



<p class="wp-block-paragraph">If you have access to AirBrush, you no longer wait for the perfect natural lighting yo shoot your videos. This quality enhancer for videos easily brightens dark videos, reduces noise, balances shadows, and does a lot more to deliver the quality you desire, all of which can be done by yourself!</p>



<h2 class="wp-block-heading">Upscale Videos</h2>



<figure class="wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-7 is-layout-flex wp-block-gallery-is-layout-flex">
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="750" height="750" data-id="238903" src="https://blog.airbrush.com/wp-content/uploads/2024/07/before3.jpeg" alt="High Video Resolution" class="wp-image-238903" srcset="https://blog.airbrush.com/wp-content/uploads/2024/07/before3.jpeg 750w, https://blog.airbrush.com/wp-content/uploads/2024/07/before3-350x350.jpeg 350w, https://blog.airbrush.com/wp-content/uploads/2024/07/before3-120x120.jpeg 120w" sizes="auto, (max-width: 750px) 100vw, 750px" /></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="750" height="750" data-id="238910" src="https://blog.airbrush.com/wp-content/uploads/2024/07/after3.jpeg" alt="High Video Resolution" class="wp-image-238910" srcset="https://blog.airbrush.com/wp-content/uploads/2024/07/after3.jpeg 750w, https://blog.airbrush.com/wp-content/uploads/2024/07/after3-350x350.jpeg 350w, https://blog.airbrush.com/wp-content/uploads/2024/07/after3-120x120.jpeg 120w" sizes="auto, (max-width: 750px) 100vw, 750px" /></figure>
</figure>



<p class="wp-block-paragraph">In addition to providing you with a long list of video enhancement features, this tool also offers multiple one-click filters that can be used for effortless editing and enhancement. With automated upscaling, you don&#8217;t have to change settings manually every time there is an edit.</p>



<h2 class="wp-block-heading">Highlights</h2>



<ul class="wp-block-list">
<li>Automated video upscaling</li>



<li>AI enhanced video improvements</li>



<li>Seamless editing</li>



<li>Effortless transitions</li>



<li>One-click filters</li>



<li>Easy balance features</li>



<li>Consistent results</li>



<li>Improve low resolution videos</li>



<li>Supports all video aspect ratios and formats</li>
</ul>



<p class="wp-block-paragraph">Airbrush might be the only online tool you need to produce amazing quality videos as part of your marketing strategy. With several easy-to-use features, AI-enhanced tools, and effortless upgrades, this video upscaled is suitable for beginners to achieve professional quality results in every edit they make. From image to video AI conversion, to full-on video editing and upscale, this online tool does it all!</p>


Enhance Your Marketing Strategy with High Video Resolution


<p class="wp-block-paragraph">You just shot the best footage of your life on camera, but after the excitement has died down, you quickly realize that it is just a pixelated, low-resolution, and blurry mess. What do you do now? Video upscale technology might just be the answer.</p>



<p class="wp-block-paragraph">Luckily with today’s drastic advances in technology, we have now reached a point where one can enhance videos by simply running low-resolution videos through a one-size-fits-all online tool and will get higher-quality, crystal-clear video back in return.</p>



<p class="wp-block-paragraph">Does that mean that we can all become Hollywood cinematographers and video editors suddenly? Definitely not, but we can all improve video quality with just the click of a button. You might be wondering how this works, so let us explain.</p>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer?from_page=blog" target="_blank" rel="noreferrer noopener">Try AI Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">What is Video Enhancement &amp; Upscaling?</h2>



<figure class="wp-block-video"><video height="404" style="aspect-ratio: 590 / 404;" width="590" controls src="https://blog.airbrush.com/wp-content/uploads/2024/06/ab2-all.mp4"></video></figure>



<p class="wp-block-paragraph">Video upscaling, as a process, allows us to take a smaller resolution video file and increase that resolution without losing quality using AI technology, thus boosting the perceived quality of the original video.&nbsp;</p>



<p class="wp-block-paragraph">In reality, we are <em>not</em> adding any extra information to the video when we use an AI video upscaler, rather, we are retaining the video quality, while simultaneously increasing the number of pixels as a by-product. However, the end result&nbsp;<em>does</em> make the video more appealing to the eye when shown on a high-resolution screen, such as a 4K TV.</p>



<p class="wp-block-paragraph">Although just a by-product of increasing the resolution, in most use cases, the perceived increase in picture quality is the main goal for many.&nbsp;</p>



<p class="wp-block-paragraph">Whether you need an old family video that you shot on a camcorder in the 1990s to appear clearer, or you just aren’t quite happy with the resolution of that YouTube video from a few years back, a video upscale tool might just be what you need.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="750" height="508" src="https://blog.airbrush.com/wp-content/uploads/2024/06/Video-Enhancer-1.jpeg" alt="upscale Video" class="wp-image-237234"/><figcaption class="wp-element-caption">Screenshot</figcaption></figure>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer?from_page=blog" target="_blank" rel="noreferrer noopener">Try AI Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">Why Do We Need to Upscale Low-Quality Videos?</h2>



<p class="wp-block-paragraph">With every new year comes a state-of-the-art advancement in screen technology. 720p was once the standard. Then came the mind-blowing 1080p, which held the crown as the king of visual quality for many years.&nbsp;</p>



<p class="wp-block-paragraph">1440p and 4K then entered the market, followed shortly after by the 8K of today. Video enhancement has allowed the old to bridge the gap to the new. Over time, the amount of pixels needed to satisfy modern displays has skyrocketed, and manufacturers and consumers alike are having to adapt. High-resolution video is beginning to cement itself as a pre-requisite.</p>



<p class="wp-block-paragraph"><strong>Pixels by Video Resolution</strong></p>



<ul class="wp-block-list">
<li>1080p (1920 x 1080) has a significant 2,073,600 pixels</li>



<li>4K (3840 x 2160) pushes the boundaries with its 8,294,400 pixels</li>



<li>8K (7630 x 4320) blows everything out of the water with around 33,000,000 pixels</li>
</ul>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="750" height="422" src="https://blog.airbrush.com/wp-content/uploads/2024/06/Digital-video-resolutions-1.jpeg" alt="Video upscale " class="wp-image-237241"/></figure>



<p class="wp-block-paragraph"><br>Many modern devices (streaming boxes, game consoles, and Blu-Ray players) have the ability to take footage that was filmed in the past and give it a &#8216;modern&#8217; feel through the very clever and automatic process of ‘interpolation algorithms’. In many cases, this smart technology is running all the time, in the background, without us knowing.</p>



<p class="wp-block-paragraph">Despite how cool that is, you are most likely reading this because you want to learn how to implement it in your own content, rather than learning how devices work, so let&#8217;s see who needs this technology.</p>



<h2 class="wp-block-heading">Who Might Need to Use an AI Video Upscale?</h2>



<p class="wp-block-paragraph">In an age where visual content is king, nearly everyone has, or will, produce video content in their lives. Whether for a personal brand, YouTube, or the simple desire to improve the quality of an Instagram or Facebook post, a video quality enhancer is a vital piece of any online toolkit.</p>



<p class="wp-block-paragraph">Here are some examples of groups of people who could use a video upscaler as part of their content creation routine.</p>



<h3 class="wp-block-heading">Content Creators Need High Resolution for Video Editing</h3>



<p class="wp-block-paragraph">For content creators on YouTube, an entire livelihood can be based on the overall quality of a video. Although the resolution is not the magic key to success, having the ability to turn a 1080p video into a 4K one might just be the difference between a piece of content going viral or not.</p>



<p class="wp-block-paragraph">As time progresses, 4K, and eventually 8K, will become the industry standard in video editing, and a must for viable content. A video without UHD capabilities just might not cut it.&nbsp;</p>



<p class="wp-block-paragraph">For someone who is getting started on YouTube with only a 1080p camera at their disposal, a video upscaler, such as the Airbrush AI Video Enhancer, could be the perfect option for getting professional-looking footage without breaking the bank on an expensive camera set-up.&nbsp;</p>



<p class="wp-block-paragraph">Mobile-based platforms such as Instagram and TikTok are leading the charge when it comes to creating very successful (and very wealthy) influencers. Much like YouTubers, their expression of themselves is shown through their content, and arguably the most important aspect of their business.&nbsp;</p>



<p class="wp-block-paragraph">To ensure the highest video quality for an Instagram Reel or a TikTok, an AI video enhancer is a safe bet. Influencers and creators can also utilize a 4K image upscaler to improve their photographic posts.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="800" height="450" src="https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example-.jpeg" alt="AirBrush Video Enhancer example" class="wp-image-237452" srcset="https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example-.jpeg 800w, https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example--768x432.jpeg 768w" sizes="auto, (max-width: 800px) 100vw, 800px" /></figure>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer?from_page=blog" target="_blank" rel="noreferrer noopener">Try AI Video Enhancer</a></div>
</div>



<h2 class="wp-block-heading">Best Video Quality for Businesses&nbsp;</h2>



<p class="wp-block-paragraph">Not everybody wants to become famous, however. Most people just inherently enjoy higher video quality when they are watching adverts and films. Thus, an opportunity for businesses presents itself.</p>



<p class="wp-block-paragraph">If a business can enhance video quality across its online adverts, stores, and product showcases, the results could be phenomenal from using such a simple Video upscale tool.</p>



<h2 class="wp-block-heading">Upscale Old Video to 4K Without Losing Quality</h2>



<p class="wp-block-paragraph">Have you ever had the nostalgic craving to spend a day watching old footage from the past?</p>



<p class="wp-block-paragraph">Thinking about it, I might do it too often. But if you, like me, enjoy reminiscing about loved ones and past experiences, you might run into some issues.&nbsp;As mentioned above, the days of the VHS and DVD are behind us, raising the question of ‘how do I watch it now?’&nbsp;</p>



<p class="wp-block-paragraph">If you have been proactive in moving your footage into a digital format, you can at least watch your old videos comfortably, but something is still lacking.The shot of the ex-boyfriend or the childhood memory may just look better in 4K. <em>This</em> is where video upscaling can be utilized.</p>



<h2 class="wp-block-heading">How to Upscale My Content Using an Online Video Enhancer?</h2>



<figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="500" height="281" src="https://blog.airbrush.com/wp-content/uploads/2024/06/Upscaling-Video-Online.jpg" alt="How to Upscale video" class="wp-image-237248" style="width:840px;height:auto" title="Upscaling Video Online"/></figure>



<p class="wp-block-paragraph">Under the hood of every video quality enhancer, there are complex algorithms working hard to give you the sharp, high-resolution result you want. All you have to do is upload your video file, press a button, and let AirBrush&#8217;s AI Video enhancer work its magic.</p>



<p class="wp-block-paragraph">One of the best web-based video enhancer tools on the market is the Airbrush AI <a href="https://airbrush.com/ai-video-enhancer" target="_blank" rel="noreferrer noopener">Video Enhancer.</a> They have made the process so unbelievably straightforward that it gives you extra time to work on the quality of the video content itself. There is also no need to download and install any extra software or applications, as the algorithms used to upscale run fully within the browser! As a bonus, it allows you to upscale videos for free for up to 5 seconds (with a watermark).&nbsp;</p>



<h2 class="wp-block-heading">How Does the Video Quality Enhancer Work?</h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="750" height="422" src="https://blog.airbrush.com/wp-content/uploads/2024/06/AI-Video-Quality-Enhancer.jpg" alt="video enhancer" class="wp-image-237255"/></figure>



<p class="wp-block-paragraph">1. <strong>Visit <a href="https://airbrush.com/ai-video-enhancer?from_page=blog" target="_blank" rel="noreferrer noopener">AI Video Enhancer </a></strong></p>



<p class="wp-block-paragraph">2. <strong>Upload your low-resolution videos:</strong> Once you arrive on the page, you will see a box in which you can drag and drop your video file, or use the upload button.&nbsp;</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="900" height="515" src="https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example-and-steps-900.jpeg" alt="AirBrush Video Enhancer example and steps - 900" class="wp-image-237437" srcset="https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example-and-steps-900.jpeg 900w, https://blog.airbrush.com/wp-content/uploads/2024/06/AirBrush-Video-Enhancer-example-and-steps-900-768x439.jpeg 768w" sizes="auto, (max-width: 900px) 100vw, 900px" /></figure>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button"><a class="wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button" href="https://airbrush.com/ai-video-enhancer?from_page=blog" target="_blank" rel="noreferrer noopener">Try AI Video Enhancer</a></div>
</div>



<p class="wp-block-paragraph">3. <strong>Upscale your videos:</strong> Let the <a href="https://airbrush.com/" target="_blank" rel="noreferrer noopener">Airbrush</a> algorithm work its magic.</p>



<p class="wp-block-paragraph">4. <strong>Preview your video:</strong> Once the video has been processed, you will see a before and after preview (original and high resolution) which shows the quality improvement clearly.</p>



<p class="wp-block-paragraph">5. <strong>Improve video resolution:</strong> Process the full video for a fee (or download your 5-second preview), download your videos, and enjoy your crisp, high-quality results.</p>



<p class="wp-block-paragraph"><strong>Things to know:</strong></p>



<p class="wp-block-paragraph"><strong>Supported video formats</strong>: mp4, m4v, mov; up to 4K resolution.</p>



<p class="wp-block-paragraph"><strong>Limits:</strong> There is a 200 MB video file size limit and a 10-minute video file time limit</p>


Upscale Video Resolution Without Losing Quality


<p class="wp-block-paragraph">This time of year, everyone’s in the frame of mind to review the year that came before and what we’d like to accomplish for the new one. As an entrepreneur, you may totally be into all the inspiration and strategies being shared as you also determine how you plan to move forward for the first quarter. <a href="https://airbrush.onelink.me/312160191/ENBLQ412302022" target="_blank" rel="noopener"><strong>AirBrush</strong></a> has been cooking up something that is going to help you when creating engaging video content. You can now do simple video edits directly in the AirBrush app. We’re going to walk you through where you can find the features, and what they’ll do for your videos before you get to posting.</p>





<div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"><p>[my-wp-abtesting id=&#8221;151813&#8243;]</p>
</div></div>



<h2 class="wp-block-heading"><strong>Let’s get going!</strong></h2>



<p class="wp-block-paragraph">The new video editing feature, now housed directly in <a href="https://airbrush.onelink.me/312160191/ENBLQ412302022" target="_blank" rel="noopener"><strong>AirBrush</strong></a>, is made to add that bit of <a href="https://blog.airbrush.io/app/rem-sleep-level-edits-for-restful-retouching/" target="_blank" rel="noopener"><strong>Retouch</strong></a> magic to your entire video timeline. This makes the bridge from idea to shooting to posting that much easier because the obstacle of not being “camera-ready” is eliminated. With the new video editing feature, Retouch tools like Smooth, Whiten or Matte are a finger tap away and they’ll make sure you look polished and/or professional and ready for your online platforms. Let’s take you on a walk-through of our latest feature.</p>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="394" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-1a-1024x394.jpg" alt="person with short hair" class="wp-image-144452" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-1a-1024x394.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-1a-768x295.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-1a.jpg 1612w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="393" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-2a-1024x393.jpg" alt="person with tattoo" class="wp-image-144444" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-2a-1024x393.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-2a-768x295.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-2a.jpg 1617w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<ul class="wp-block-list">
<li>Find the <strong>Video Edit</strong> button on the AirBrush Home Screen</li>



<li>Tap the Video Edit button and select the video you want to edit</li>



<li>Your video will be transcoded if necessary and make take a few minutes</li>



<li>Once your video is loaded, choose between the retouch options to edit the video</li>



<li>Once your edits are made, tap the save button in the upper right corner</li>



<li>Choose the save file format and hit the Continue button</li>



<li>Your video will then save which may take a few minutes</li>
</ul>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="398" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-3a-1024x398.jpg" alt="Saving video in AirBrush Video Edit" class="wp-image-144436" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-3a-1024x398.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-3a-768x299.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-3a.jpg 1622w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<div style="height:20px" aria-hidden="true" class="wp-block-spacer"></div>



<figure class="wp-block-video w400"><video height="1920" style="aspect-ratio: 1080 / 1920;" width="1080" controls src="https://blog.airbrush.io/wp-content/uploads/2022/12/Untitled.mp4"></video></figure>



<h2 class="wp-block-heading"><strong>Let’s Level Up for 2023!</strong></h2>



<p class="wp-block-paragraph">Now that you’ve seen how easy it is to use our latest <a href="https://airbrush.onelink.me/312160191/ENBLQ412302022" target="_blank" rel="noopener"><strong>AirBrush</strong></a> tool, let’s give you a refresher on how you can create engaging video content.</p>



<h2 class="wp-block-heading"><strong>Collate your Content</strong></h2>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="502" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-4a-1024x502.jpg" alt="Series of three woman with faces cover" class="wp-image-144428" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-4a-1024x502.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-4a-768x376.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-4a.jpg 1282w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="502" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-5a-1024x502.jpg" alt="woman with braids" class="wp-image-144500" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-5a-1024x502.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-5a-768x377.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-5a.jpg 1288w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<p class="wp-block-paragraph">The first step to creating your engaging video content is making a selection of your latest and most relevant photos and video clips. You can also include clips that relate in any way to your brand and its product and services.</p>



<p class="wp-block-paragraph">When you have your selection made, you can make your restaurant’s offerings even more eye-catching with a <strong>Filters </strong>edit. Choose from our selection of Filters to boost colors or establish a specific color theme. Here’s how you do it:</p>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="588" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-6a-1024x588.jpg" alt="woman in red hat" class="wp-image-144460" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-6a-1024x588.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-6a-768x441.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-6a.jpg 1267w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<ul class="wp-block-list">
<li>Go to the <a href="https://blog.airbrush.io/app/quiz-which-filter-best-reflects-your-winter-essence/" target="_blank" rel="noopener">Filter</a> tab on the main menu.</li>



<li>Go to the tab on the main menu</li>



<li>Choose the most suitable option to apply</li>



<li>Toggle the intensity with the slide bar</li>



<li>Tap the checkmark to save your edit</li>
</ul>



<h2 class="wp-block-heading"><strong>Trim the fat</strong></h2>



<p class="wp-block-paragraph">Once you’ve got your enhanced photos, it’s time to turn them into a promo video. But keep in mind to keep it concise or you’ll lose your audience’s attention. You can track the total time of each clip and the entire video itself to better conform to platform-specific standards. There is also <strong>Toning </strong>that offers traditional editing options like Saturation, Contrast, Brightness, etc.</p>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="847" height="745" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-7a.jpg" alt="woman with bob hair cut" class="wp-image-144468" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-7a.jpg 847w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-7a-768x676.jpg 768w" sizes="auto, (max-width: 847px) 100vw, 847px" /></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="442" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-8a-1024x442.jpg" alt="video editing screen shot" class="wp-image-144476" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-8a-1024x442.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-8a-768x331.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-8a.jpg 1367w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<ul class="wp-block-list">
<li>Tap the video timeline once you’ve selected which clips and photos you want to work with.</li>



<li>Use the white anchors that appear to drag the clip longer or shorter</li>



<li>Tap the check mark to save your changes</li>
</ul>



<p class="wp-block-paragraph"><strong>Note:</strong> you can track the total time of each clip and the entire video itself to better conform to platform-specific standards.</p>



<h2 class="wp-block-heading"><strong>Effects</strong></h2>



<p class="wp-block-paragraph">Effects work great as part of creating engaging video content as intros and outros for your promotional video. With six categories to work with, we think you’ll be able to find one that reflects your brand&#8217;s vibe.</p>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="595" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-9a-1024x595.jpg" alt="AirBrush Video - Effects" class="wp-image-144484" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-9a-1024x595.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-9a-768x446.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-9a.jpg 1312w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<ul class="wp-block-list">
<li>Tap the <strong>Effects </strong>tab on the main menu</li>



<li>Choose the category of Effect you want to make. <strong>Lens </strong>and <strong>Glitch </strong>are always popular choices</li>



<li>Once applied, you can adjust the length of the effect by sliding the white anchors</li>



<li>Tap the checkmark to select</li>
</ul>



<h2 class="wp-block-heading"><strong>Text</strong></h2>



<p class="wp-block-paragraph">The advent of video content has grown and there’s no going back. Since you’ll want to keep the video short, as we’ve discussed, <strong>Text </strong>is made to convey information quickly. Flash the name of a website, your other SNS channels, products or whatever you wish to promote.&nbsp;</p>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="601" src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-10a-1024x601.jpg" alt="AirBrush Video - Text" class="wp-image-144492" srcset="https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-10a-1024x601.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-10a-768x451.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/12/EN-POST08-DEC-22-10a.jpg 1331w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<ul class="wp-block-list">
<li>Tap the <strong>Text </strong>or<strong> Subtitles </strong>tab on the main menu</li>



<li>Choose a <strong>Basic </strong>text style for a stand-out font.&nbsp;</li>



<li>Refine the <strong>Style </strong>by selecting elements such as color, transparency, alignment, background and many more</li>



<li>Though optional, you can then apply your selections to a new <strong>Font </strong>– with 30+ to choose from.</li>



<li>Finally, you can add Animation to your Pride Month video for greater visibility.</li>



<li>Tap the checkmark to select</li>
</ul>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="950" height="687" src="https://blog.airbrush.io/wp-content/uploads/2023/01/EN-POST08-DEC-22-11a.jpg" alt="AirBrush Video - Text" class="wp-image-146147" srcset="https://blog.airbrush.com/wp-content/uploads/2023/01/EN-POST08-DEC-22-11a.jpg 950w, https://blog.airbrush.com/wp-content/uploads/2023/01/EN-POST08-DEC-22-11a-768x555.jpg 768w" sizes="auto, (max-width: 950px) 100vw, 950px" /></figure>



<p class="wp-block-paragraph">Lastly, save your videos to the camera roll or share them directly to Instagram, Facebook and other popular platforms!&nbsp;</p>



<ul class="wp-block-list">
<li>Tap the save icon at the top right corner of the screen once your edit has been finalised.</li>



<li>Choose your resolution, and frame rate, and then select “Save to Album”</li>



<li>Wait for the video to render and you’re all done select</li>
</ul>



<figure class="wp-block-video"><video height="1080" style="aspect-ratio: 720 / 1080;" width="720" controls src="https://blog.airbrush.io/wp-content/uploads/2022/12/EN-POST08-DEC-22-11a.mp4"></video></figure>



<p class="wp-block-paragraph">And there we have the start of the new tools that <a href="https://airbrush.onelink.me/312160191/ENBLQ412302022" target="_blank" rel="noopener"><strong>AirBrush</strong></a> will be introducing to make video editing and the creation of engaging video content easier than ever. Your face-to-camera videos are now able to get a facelift that can be as subtle or as intense as you desire. Establish your branding elements that will appear in the video and then use <a href="https://airbrush.onelink.me/312160191/ENBLQ412302022" target="_blank" rel="noopener"><strong>AirBrush</strong></a>, the easy photo editor for the flourish. Once you&#8217;re ready to post, be sure to tag us <a href="https://www.instagram.com/explore/tags/airbrushapp/" target="_blank" rel="noopener"><strong>#AirBrushApp</strong></a> and then follow us <a href="https://www.instagram.com/airbrushofficial/" target="_blank" rel="noopener"><strong>@AirBrushOfficial</strong></a> for the latest tips, tricks and hacks for the new year.&nbsp;</p>



<p class="wp-block-paragraph"></p>


Level up your Brand in 2023 with Engaging Video Content


<p class="wp-block-paragraph">We’ve talked before about video content&#8217;s relevance in contemporary marketing strategies. Social media platforms favor and push video content. And this is because it keeps the audience more engaged with the combination of audio and visuals. Thus, the interwebs are choked with bits of video, which can leave brand owners confused as to what kind of video content to make. <a href="https://airbrushvideo.onelink.me/2lv9/ENBLQ311082022" target="_blank" rel="noopener"><strong>AirBrush</strong></a> has a few video content ideas your business can implement to improve marketing stats, feed your sales funnel and boost conversion. Keep reading to see which of these ideas is right for you and your business.</p>





<div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"><p>[my-wp-abtesting id=&#8221;151813&#8243;]</p>
</div></div>



<h2 class="wp-block-heading"><strong>Product Videos</strong></h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="503" height="686" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-1a.jpg" alt="video content ideas - effects" class="wp-image-140766"/></figure>



<p class="wp-block-paragraph">As the name suggests, these video types showcase the products and/or services your business provides. This allows the viewer to get a close look at the inventory without being in-store. The <a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> <strong>Effects </strong>feature has multiple options to best show off your products. We recommend <strong>Zoom</strong> to dial in on products being shown. There are multiple Effects to choose from &#8211; choose the one that syncs with your product and service industry.</p>



<h2 class="wp-block-heading"><strong>BTS</strong></h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="467" height="701" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-2a.jpg" alt="video content ideas - bts" class="wp-image-140774"/></figure>



<p class="wp-block-paragraph">Behind-the-scenes videos help create excitement in your audiences as you take them on a journey. A BTS can include taking viewers along to the manufacturer, showing orders being packed or printing address labels. To create the right atmosphere, whether that be cozy or colorful, the <strong>Filters </strong>feature comes in clutch. Different Filters can be applied to individual clips or an individual Filter can be applied to all clips.</p>



<h2 class="wp-block-heading"><strong>About Me/Us</strong></h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="700" height="656" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-3a.jpg" alt="woman gesturing to herself" class="wp-image-140798"/></figure>



<p class="wp-block-paragraph"><em>About Me</em> videos are another great way to build connections with your audience. You can relate your brand’s journey from inception to help your audience feel more invested in you and your business’s success. You&#8217;ll need to update this media periodically to keep attracting people who will be drawn to your story. This also attracts your ideal demographic since you can verbalise your brand’s ethos and purpose. Use <a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> <strong>Transitions </strong>to break up straight “talk to camera” clips.</p>



<h2 class="wp-block-heading"><strong>Event Recaps</strong></h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="767" height="653" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-4a.jpg" alt="woman holding camera" class="wp-image-140806"/></figure>



<p class="wp-block-paragraph">Event recaps allow for a casual style of video content. This can be treated as a vlog of sorts, where you take your audience on a journey. Whether that be a typical or atypical, day in the life of your business. Perhaps your business is event-oriented, with lots of outings or perhaps you plan and execute events that can be documented. Even if you intermittently attend events, you can still apply this video content idea. Use the <strong>Stickers </strong>feature to add some flair to your video.&nbsp;</p>



<h2 class="wp-block-heading"><strong>Tutorials and Testimonials</strong></h2>



<figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-5a.jpg" alt="video content ideas - textimonials" class="wp-image-140782" width="508" height="771"/></figure>



<p class="wp-block-paragraph">Tutorials are a great way to delve deeper into your offered products or services. Utilise extreme close-ups and show off product features, textures and results. This serves to illustrate the differentiation between your product and everyone else&#8217;s. This extends to digital products or intangible services. Testimonials work hand in hand to boost your brand&#8217;s reputation and solidify its trustworthiness. Using the <strong>Text</strong> feature is an easy way to make these video content ideas easy to consume by pulling out the pertinent points for better recall by the audience.</p>



<h2 class="wp-block-heading"><strong>FAQs&nbsp;</strong></h2>



<figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="655" height="701" src="https://blog.airbrush.io/wp-content/uploads/2022/11/EN-POST02-NOV-22-6a.jpg" alt="woman speaking to camera" class="wp-image-140790"/></figure>



<p class="wp-block-paragraph">FAQs stands for Frequently Asked Questions, and they frequently appear on a business’s website. This asset collates the most commonly asked questions that a brand may get via email, telephone and social media platforms. This same concept can be applied as a video content idea. It can act as a companion to the webpage and facilitate those who prefer to listen and watch as opposed to reading. This page needs to be added to and updated intermittently as your audience changes and grows. It saves you and potential customers time in the conversion process.</p>



<p class="wp-block-paragraph"><br>This list of video content ideas is by no means exhaustive. Take a close look at your business and you will find a unique point of view to share with your audience. But starting with one or several of the ideas in this list is a great starting point to create video content. Be sure to commit to maintaining your brand’s messaging for consistent authenticity. &nbsp;<a href="https://airbrushvideo.onelink.me/2lv9/ENBLQ311082022" target="_blank" rel="noopener"><strong>AirBrush</strong></a>, the easy photo editor and <a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> are ready 24/7 to help your business succeed. When your video content posts are ready, tag them with <a href="https://www.instagram.com/explore/tags/airbrushapp/" target="_blank" rel="noopener"><strong>#AirBrushApp</strong></a> and don’t forget to follow us <a href="https://www.instagram.com/airbrushofficial/" target="_blank" rel="noopener"><strong>@AirBrushOfficial</strong></a> for our latest tips and hacks!</p>



<blockquote class="instagram-media" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/CkstfHsO2Dg/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:16px;"> <a href="https://www.instagram.com/reel/CkstfHsO2Dg/?utm_source=ig_embed&amp;utm_campaign=loading" style=" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;" target="_blank" rel="noopener"> <div style=" display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"></div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style=" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"></div> <div style=" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"></div></div></div><div style="padding: 19% 0;"></div> <div style="display:block; height:50px; margin:0 auto 12px; width:50px;"><svg width="50px" height="50px" viewBox="0 0 60 60" version="1.1" xmlns="https://www.w3.org/2000/svg" xmlns:xlink="https://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g transform="translate(-511.000000, -20.000000)" fill="#000000"><g><path d="M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631"></path></g></g></g></svg></div><div style="padding-top: 8px;"> <div style=" color:#3897f0; 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7 Video Content Ideas to Improve your Video Marketing


<p class="wp-block-paragraph">By now you’ll have heard many content managers moaning about the bias Instagram is giving to video content. Specifically, reels get the most traction and it’s making everyone amateur directors, producers and choreographers. Since it’s inevitable, <a href="https://airbrushvideo.onelink.me/2lv9/ENBLQ310202022" target="_blank" rel="noopener"><strong>AirBrush</strong></a> has put together a few pertinent guidelines on how you can use video to boost your brand’s social media presence. The process begins with <a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> and the easy-to-use features intuitively built into the app.</p>



<p class="wp-block-paragraph">The head of Instagram has been quoted that he wants to go big on video. It&#8217;s a direct effort to compete with TikTok. So there’s no ambiguity, video <em>is </em>the way forward. That means your next step is to see how best to incorporate video into your social media presence. And the reason is simple. If Instagram is making video a priority, you should too. Instagram’s bias means that video content achieves greater reach. &#8220;Reach&#8221; simply refers to the number of users who have come across a particular content on a social platform. With <a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> you can develop content that meets consumers’ preferences and shows brand differentiation.</p>



<h2 class="wp-block-heading"><strong>Be Authentic (and make it stunning)</strong></h2>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="350" src="https://blog.airbrush.io/wp-content/uploads/2022/10/EN-POST06-OCT-22-1a-1024x350.jpg" alt="How to Enhance Your Business's Social Media Presence with AirBrush Video. - 01" class="wp-image-140039" srcset="https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-1a-1024x350.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-1a-768x263.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-1a.jpg 1870w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<p class="wp-block-paragraph">You may be tempted to put on an affectation when the camera starts rolling. But audiences are more astute than we may think. Being yourself and speaking candidly about your brand and who it’s supposed to serve, helps bring the right customer to you. Be genuine in your videos, so that you can flesh out a brand story, document growth and invite viewers to be invested as they bear witness to the same. But just because you’re being authentic, it doesn’t mean that the video needs to look unprofessional. Get a pro-like, color-graded effect with our selection of <strong>Filters</strong> applied to one, a few or all clips.</p>



<h2 class="wp-block-heading"><strong>Show </strong><strong><em>and </em></strong><strong>Tell with Animated Text</strong></h2>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="440" src="https://blog.airbrush.io/wp-content/uploads/2022/10/EN-POST06-OCT-22-2a-1024x440.jpg" alt="How to Enhance Your Business's Social Media Presence with AirBrush Video. - 02" class="wp-image-140007" srcset="https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-2a-1024x440.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-2a-768x330.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-2a.jpg 1807w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="436" src="https://blog.airbrush.io/wp-content/uploads/2022/10/EN-POST06-OCT-22-3a-1024x436.jpg" alt="How to Enhance Your Business's Social Media Presence with AirBrush Video. - 03" class="wp-image-140015" srcset="https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-3a-1024x436.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-3a-768x327.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-3a.jpg 1802w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<p class="wp-block-paragraph">In business, we want to make it super simple for the audience to know if what you’re selling is for them. Whether you add Text to imagery or try a <strong>Text</strong> only post, you can keep it interesting with animated Text. You can add several layers of Text in different fonts, colors and opacity, ensuring that the post remains on brand. You also have the option to apply effects like stickers if there’s no actual person in the video to look at. The more visually interesting you can make a video, the better for your social media presence.</p>



<h2 class="wp-block-heading"><strong>Keep it short and snappy</strong></h2>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="442" src="https://blog.airbrush.io/wp-content/uploads/2022/10/EN-POST06-OCT-22-4a-1024x442.jpg" alt="How to Enhance Your Business's Social Media Presence with AirBrush Video. - 04" class="wp-image-140023" srcset="https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-4a-1024x442.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-4a-768x332.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-4a.jpg 1813w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<p class="wp-block-paragraph">As much as video reigns supreme right now, it’s a challenge for content managers to figure out how to hold the audience’s attention. You want to convey all relevant information but know that you only have three seconds before a decision is made to stay or scroll away. So while staying on brand, your video also needs to be short but punchy. Built-in tools like <strong>Transitions</strong> and <strong>Music</strong> facilitate this rudimentary requirement when building your social media presence. If you find yourself trying to add more to the content, revert to our first guideline and check that you are remaining faithful to yourself and your brand voice.&nbsp;</p>



<h2 class="wp-block-heading"><strong>Use Video as a Funnel</strong></h2>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="442" src="https://blog.airbrush.io/wp-content/uploads/2022/10/EN-POST06-OCT-22-5a-1024x442.jpg" alt="How to Enhance Your Business's Social Media Presence with AirBrush Video. - 05" class="wp-image-140031" srcset="https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-5a-1024x442.jpg 1024w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-5a-768x331.jpg 768w, https://blog.airbrush.com/wp-content/uploads/2022/10/EN-POST06-OCT-22-5a.jpg 1816w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<p class="wp-block-paragraph">Since we’re talking about enhancing your social media presence, don’t ignore the power of using video as a powerful part of your sales or conversion funnel. A link can be added to even the shortest video clip, allowing viewers to see more of what piques their interest. It’s your job to figure out what piques their interest and answer the call. Whether it’s a teaser video for a new product or a link to a longer, more in-depth video or even a discount code. The speed at which video conveys emotion and information works in your favor to get the clicks rolling in.</p>



<h2 class="wp-block-heading"><strong>Education via video</strong></h2>



<p class="wp-block-paragraph">Lastly, you can add another pillar of authenticity to your social media presence by producing educational video. Whatever the industry, consider what your audience may want to know about the business. Whether that’s how you personally got started or the bureaucratic hoops you needed to clear to launch. If your business is larger than a “mom and pop”, you can feature manufacturing distribution. Alternatively, if your industry is event-heavy, take viewers along for behind-the-scene peeks. However, it’s imperative that your tone and brand voice remain the same for a better chance of viewer engagement.</p>



<p class="wp-block-paragraph"><br>If you were hesitant about where video fits into your social media presence, this guide will help shine some light on how you can use the medium, no matter your industry. If you think that your brand isn’t “sexy” enough for video, a little imagination and<strong> </strong><a href="https://airbrush.com/" target="_blank" rel="noopener"><strong>AirBrush Video</strong></a> will have you posting reels in no time. Add your assets to the collection by tagging them with <a href="https://www.instagram.com/explore/tags/airbrushapp/" target="_blank" rel="noopener"><strong>#AirBrushApp</strong></a> and then follow us <a href="https://www.instagram.com/airbrushofficial/" target="_blank" rel="noopener"><strong>@AirBrushOfficial</strong></a> for the latest tips, tricks and hacks.</p>





<blockquote class="instagram-media" data-instgrm-permalink="https://www.instagram.com/reel/Cj5k3nVJ0Vp/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:16px;"> <a href="https://www.instagram.com/reel/Cj5k3nVJ0Vp/?utm_source=ig_embed&amp;utm_campaign=loading" style=" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;" target="_blank" rel="noopener"> <div style=" display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"></div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style=" background-color: #F4F4F4; 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